Zhiv Posted January 25, 2011 Share Posted January 25, 2011 A mirror that also displays ads...creepy if you ask me. http://www.chicagotribune.com/business/ct-biz-0121-bathroom-ads-20110120,0,708194.story?track=rss&utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+chicagotribune%2Fbusiness+%28Chicago+Tribune+news+-+Business%29 Quote Link to comment Share on other sites More sharing options...
Founder Astrus Posted January 31, 2011 Founder Share Posted January 31, 2011 A mirror that also displays ads...creepy if you ask me. http://www.chicagotribune.com/business/ct-biz-0121-bathroom-ads-20110120,0,708194.story?track=rss&utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+chicagotribune%2Fbusiness+%28Chicago+Tribune+news+-+Business%29 "Mindshare" Study up on it. Its freaky but its something that is totally measured and invested in by every major company in the world. Quote Link to comment Share on other sites More sharing options...
Zhiv Posted February 2, 2011 Author Share Posted February 2, 2011 So by putting advertising in the restroom on a mirror will make people want to buy say water, tickets, etc etc. The purpose of mindshare, as I see it, is that when someone thinks of bottled water, for instance, you think of maybe a handful of brands like Aquafina, Deer Park, Dasani, etc etc. So by advertising on a smart mirror, even though the display will be off in the corner, just out of direct eyesight, the object will be in your immediate thoughts for you to want to buy. It's scary, but smart. Thanks for the heads up! And I'll be able to apply this to my major in college as well. Quote Link to comment Share on other sites More sharing options...
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